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The Sahara desert – only the strongest can survive in such a harsh climate: extreme heat, cold, wind and almost no water. The few plants that can live there are true survival artists. The cactus Opuntia ficus-indica has adapted to survive in these most extreme climatic conditions, developing very beneficial adaptogenic properties to protect and regenerate the skin.

This cactus belongs to the adaptogenic plants, which helps the body’s adrenal system responds to physical, biological and chemical stressors.

The seeds of the Opuntia ficus-indica are cold pressed to extract the oil from its interior. To obtain 1 liter of the scarce and highly effective cactus oil, it is necessary to press the seeds of 1000 kilos of its fruits. Its extraordinary balance of Omega 3, 6, 7 and 9 is able to regenerate and revive all skin types, from dry to oily.

This golden elixir also contains the vitamins E and K that soften the skin, and contains moisturizing and nourishing fatty acids that prevent the formation of wrinkles, making prickly pear oil a powerful anti-ageing treatment. True organic cosmetics would be unimaginable without it.

It also contains betalains and phenolic compounds that have a great capacity to fight inflammations, which helps irritated skins. It also illuminates skin tone and reduces dark circles.

To combat the stress our skin is exposed to every day, we have selected the most powerful adaptogenic plants such as the cactus Opuntia ficus-indica as ingredients for our high-performance skincare products; among others the SMOOTH ADDICTION total hydration balm and the MIDNIGHT REJUVENATION restructuring oil serum.

 

It’s a bomb of nutrients and highly beneficial when you consume the correct amounts of it, and of course the same is true for your skin nutrition.

If a cream contains chemically modified fats it needs to be heated and diluted with up to 80% water to dissolve these solid substances. So not only does the cream lose actives, but it also has a very small amount of nutrients, to begin with. It is “Skin Fastfood” and very far from RAW. Unfortunately, you will find these type of creams with a “Certified Organic” label.

Our LE PURE emulsions are elaborated at human body temperature, 37 °C and we only use cold-pressed vegetable oils, plant extracts, and medicinal clay, which enables us to reduce the water content to 20-30 %. This means our products are highly concentrated and contain raw, ultrapotent plant nutrients to treat your skin with the best: high-performance, raw superfood.

The total hydration balm SMOOTH ADDICTION made out of cold-pressed cacao seed butter, coconut oil, and shea butter is the antidote to dry skin and wrinkles, this corrective balm hydrates, repairs, fights free radicals and provides instant relief. The balm is ideal nutrition for all skin types and alterations.

More than half of the products in the supermarket contain palm oil and maybe even your investment fund.

It is very hard to avoid palm oil today, as it is included in food, cosmetics, detergents and cleaning products. Even a conscious consumer almost can’t avoid using it, since there is only an obligation to declare palm oil on food products. In cosmetics and cleaning products palm oil is used in a modified way and therefore gets a new name such as Stearate SE or Cetearyl Alcohol. All LE PURE products are palm oil free and we support campaigns such as Zero Palmöl and are listed in their product database.

Below you can find a list of ingredients that contain or are likely to contain palm oils:

–  Vegetable Oil

–  Vegetable Fat

–  Sodium Laureth Sulfate (in almost everything that foams) ^

–  Sodium Lauryl Sulfate ^

–  Sodium Dodecyl Sulphate (SDS or NaDS) ^

–  Palm Kernel#

–  Palm Oil Kernel #

–  Palm Fruit Oil #

–  Palmate #

–  Palmitate #

–  Palmolein #

–  Glyceryl Stearate #

–  Stearic Acid #

–  Elaeis Guineensis #

–  Palmitic Acid #

–  Palm Stearine #

–  Palmitoyl oxostearamide #

–  Palmitoyl tetrapeptide3 #

–  Steareth 2 *

–  Steareth 20 *

–  Sodium Kernelate #

–  Sodium Palm Kernelate #

–  Sodium Lauryl Lactylate/Sulphate *

–  Sodium Lauryl Sulfoacetate ^

–  Hyrated Palm Glycerides #

–  Sodium Isostearoyl Lactylaye ^

–  Cetyl Palmitate #

–  Octyl Palmitate #

–  Cetyl Alcohol ^

–  Palmityl Alchohol #

# These ingredients are definitely palm oil or derived from palm oil.

* These ingredients are often derived from palm oil, but could be derived from other vegetable oils.

^ These ingredients are either derived from palm oil or coconut oil.

Are you investing in palm oil without knowing it?

A new report by the Friends of the Earth US (FoE) states that some of the US’ leading institutional investors, including pension funds, are potentially fuelling environmental and social harm by ploughing billions of dollars into the palm oil industry through opaque financial arrangements.

FoE and As You Sow have developed a new database where members of the public can search for the name of their fund to see what palm oil holdings, and the value of the assets, are in the portfolio.

 

In many products we use the essential oil Neroli, which is obtained from the flower of the bitter orange tree. It is one of the most expensive essential oils on the market and has a very delicate perfume, which helps to calm the nervous system.

In combination with the essential oil of roses, these two luxury ingredients create the delicate scent of our LE PURE products. When you apply our products, close your eyes for a second and transport yourself to a place like the Alhambra in Spain, where you walk among orange trees and get seduced by their sweet perfume that lingers in the warm wind.